Honoring every life, valuing every strength.
OUR BUSINESS

Our business

Our business

Our ideas, brought to life
Everyday styling with a stroller and blanco bags
01 / PRODUCTS & LIFESTYLE

A mother. Still myself.

Through everyday baby essentials, we hope to lift the spirits of the mothers choosing them. Like fashion and interiors, our products let women choose according to their own tastes.

Product planningRetail & online salesWholesalePOPUP retail

Alongside our official online store and Rakuten shop, wholesale partnerships and POPUP stores bring blanco to more people.

Official online store ↗
Rakuten Ichiba store ↗
blanco official LINE ↗
02 / PLACE & EVENTSA concept store

Stay you,
wherever life takes you.

Stay you, wherever life takes you.

Coming soon2026.12

Shared loves.
New discoveries and connections.

LOBBY is where people meet people, and people meet brands. Like a hotel lobby, we want it to be a welcoming place to stop by, explore and discover something new.

Even in the rush of work and parenting, wearing a favorite outfit, finding something you love or connecting with someone can lift your spirits. We believe these small moments help us stay true to ourselves.

Through POPUPs and events, we offer a place to be yourself and discover new connections through what you love.

POPUPs and events +

Participation details and application dates will be announced when ready.

Applications are not yet open. An availability calendar will be added when applications open.

LOBBY official LINE ↗